August 2023 NOVUS Newsletter

Quenton Nelson

It feels like August came and went in a snap—filled with awesome charitable events, sporting events,  concerts and more!

Quenton Nelson Blocking Cancer Celebrity Softball Event

The stars were out at the Third Annual Quenton Nelson Blocking Cancer event hosted by Indianapolis Colts All-Pro Offensive Lineman Quenton Nelson and the V Foundation for Cancer Research. Indianapolis Colts participants included Quenton Nelson, Zaire Franklin, Gardner Minshew, and T.Y. Hilton—and they were all rockin’ the crown.

King Calaway Rocks NOVUS at SPAC

King Calaway quite literally rocked the crown at SPAC for thousands of people as the opening band for the Grammy Award winning band, Zac Brown Band. NOVUS designed custom Saratoga King Calaway jerseys for the band to rock on stage in Saratoga Springs. The peak of the night was witnessing them jam out with Zac Brown Band decked out in NOVUS.

NOVUS, Trevor Williams, Project 34 & The Yankees

As the saying goes, “you win some, you lose some.” While the Yankees didn’t win that night, NOVUS left the stadium with just a few items checked off their bucket list. The team got on the field with NOVUS ambassador and pitcher for the Washington Nationals, Trevor Williams, who was rocking his Project 34 tee during warm-ups.

Our friends at Tall Order Socks gave us a warm welcome and we had the opportunity to watch the game with them and Aaron Judge’s family, thanks to their partnership with Aaron Judge’s All Rise Foundation. Needless to say, although the Yankees didn’t win, we had an epic night that we’ll never forget!

JG3 Shooting Stars Clinic

The NOVUS x Joseph Girard III relationship goes well beyond an NIL deal or branded apparel. As the Glens Falls great and Clemson guard hosted nearly 100 youth basketball players for his 3rd annual Shooting Stars Basketball Camp, NOVUS was there to support him. We look forward to watching him claim his crown for the Clemson Tigers this season!

Drive Out Cancer Hits the Course for ACS at Mohawk Golf Club

NOVUS was honored to outfit the Third Annual Drive Out Cancer Golf Tournament presented by Performance Industrial. The 10-week fundraising tour at Capital Region golf courses raises money and awareness for the American Cancer Society.

Our Lady of Lourdes Rep NOVUS in Portugal

The crown landed in Lisbon for World Youth Day. Our Lady of Lourdes parish sported custom NOVUS performance tees in Portugal.

NOVUS Team Outing at the TriCity ValleyCats Game

NOVUS took a trip around the diamond at the TriCity ValleyCats Game. As a core sponsor for the team, it was exciting to see NOVUS on full display at the stadium!

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September 2023 NOVUS Newsletter

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July 2023 NOVUS Newsletter