January 2023 NOVUS Newsletter
NOVUS Kicks Off The New Year
The NOVUS team started the new year off with a bang! Hitting 5 conventions across the country, welcoming new athletes and ambassadors to the team, launching our first-ever podcast, and claiming crowns in the NFL playoffs.
NOVUS on the MOVE
The NOVUS team racked up those frequent flyer miles this month and claimed their crown at 5 conventions across the country. The team attended SEEK 2023 convention in St. Louis, the World’s Largest Baseball Convention in Nashville, the American Football Coaches Association Convention in Charlotte, and the Sports Licensing Show in Las Vegas. The SLT Show features some of the most iconic sporting apparel brands in the game—needless to say, NOVUS was honored and inspired to be amongst them.
Crown Claiming NOVUS Athletes
NOVUS welcomed Professional Beach Volleyball player, Terese Cannon to the NOVUS Athlete Program. A Rochester native and a University of Southern California alumni, Terese is now playing on the AVP Tour for Team USA and has her eyes on the 2024 Olympics in Paris.
NOVUS Athletes Harrison Butker, Kicker on the Kansas City Chiefs, and George Odum, Safety on the 49ers played head-to-head in the NFL Playoffs. George Odum finished his season strong earning 2nd Team All-Pro Honors for the second time in his young career! Harrison Butker is Super Bowl bound after kicking a 45-yard field goal with eight seconds remaining in the Chiefs’ 23-20 victory over the Cincinnati Bengals in the AFC Championship Game.
NOVUS Welcomes First Brand Ambassador
Dom Lemorta, Professional Basketball Trainer, AU Saxons Alumni, and Albany native has become our first official NOVUS ambassador. Dom has a huge reach in the basketball world and is an exceptional content creator. His passion for our brand and the sport of basketball makes him the perfect brand ambassador.
NOVUS Launches the CrownCast
NOVUS has entered the podcast world with the launch of the CrownCast. The CrownCast is your go-to source for athlete interviews, sporting news, and events. Our premiere episode stars Joe Girard III and can be found on Spotify, Apple Music, YouTube, and Amazon Music.
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