June 2023 NOVUS Newsletter

June was an exciting month for NOVUS with summer interns in the house, charity events, NOVUS athletes, golf tournaments, and more! We kicked off the summer solstice with a bang with the 13th Annual CAT Volleyball tournament!

CAT13 Volleyball Tournament

The CAT13 was a huge success raising double the amount from last year for the American Cancer Society. Thanks to the generosity of our sponsors both locally and nationally we raised over $30,000! 

Two-time Super Bowl champion Harrison Butker, Super Bowl XLVII champion offensive lineman Michael Oher, and Team USA beach volleyball player Terese Cannon showed their support by participating in the event

We are also grateful for our partnership with Tall Order Socks! Co-owners Lisa and Mike Friedman were present to showcase our newest sock collection, sell collaborative t-shirts and share their story with the community. 

With over 350 attendees, a total of 24 teams participated in the tournament with Team Elevate claiming their crown as the champions of the 13th Annual Cat Volleyball Tournament!    

Michael Oher Leadership Breakfast

Hosted at Prime at Saratoga National, The event brought together local leaders, community members, and supporters of the foundation for an inspiring morning focused on leadership, perseverance, and the power of mentorship. 

The Oher Foundation is dedicated to helping young people from disadvantaged backgrounds by providing resources, mentorship, and educational opportunities.

NOVUS has been working closely with Michael Oher on his custom apparel line for the foundation. Keep an eye out for the Oher Foundation collection coming this fall. 

Double H Ranch Golf Tournament

NOVUS Athletes Harrison Butker and Michael Oher joined the NOVUS team at the Double H Ranch Golf Tournament at the Sagamore Golf Course in Lake George. 

The Double H Ranch provides support for children dealing with life-threatening illnesses.

Michael Oher hit the links and Harrison Butker hosted the tournament’s first-ever Butker Chipping Challenge, where golfers had the opportunity to chip two shots into a field goal net for a chance to win exclusive signed memorabilia while raising money for the Double H Ranch.

When all was said and done, the Chipping Challenge alone raised enough money to send a child to camp for a week.

Summer Internship Program

The NOVUS Summer Interns hit the ground running in June! The team has a total of six interns to support our account managers, graphic designers and marketing team. Their talent, drive and curiosity are a force to be reckoned with!

NOVUS Launches New Retail Products

NOVUS is proud to release our highly anticipated new retail products. Introducing our Performance Polos, Aura Polos, Aura Tees, and Aura Tanks! Carefully designed for performance and comfort.

The integration of advanced technology and artistry blends together to leave a lasting impression, getting you ready for new beginnings.

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Meet NOVUS Brand Ambassador Dom LeMorta

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CAT13 Volleyball Tournament Raises $30,000 for the American Cancer Society